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In our line of business, our clients tend to fall into two categories: Group A are the parents who built a website on Microsoft Publisher in 19-so-long-ago-it-feels-like-the-dark-ages. Group B are the folks who change their websites with ever increasing levels of gadgetry, usually than not than they indulge in fresh bottoms.
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C. Search function: Benefits e-commerce sites that do not have any search functionality on their site. By not having a search mechanism, these restricting their very own sales. You might want to make it easier for customers to find what they're interested in. If they don't find something on your site, they'll simply look elsewhere!
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